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Month: May 2014

Building The SQLSaturday Orlando Marketing Plan-Part 16

As you can see my third attempt on Fiverr didn’t work out great. I asked for something bold/high contrast and this doesn’t quite get there, at least in a fashion I want to use. The name is mangled and the date seems more important than the “what”. The one thing I do like about it […]

Read more "Building The SQLSaturday Orlando Marketing Plan-Part 16"

Building The SQLSaturday Orlando Marketing Plan-Part 15

After doing some local exploring of the idea of delivering certificates of completion I don’t think it’s enough of a win for marketing to pursue right now. I think it would be worth doing, especially if a cross-PASS transcript was maintained, but it doesn’t seem like it will be the carrot I need to drive […]

Read more "Building The SQLSaturday Orlando Marketing Plan-Part 15"

Notes From The May 2014 MagicPASS Meeting

Quick notes: About a dozen people attended, attributed to the combination of having the meeting on a different than usual night mainly, but possibly also to a topic (credit card security) not as compelling as some I delivered two presentations (usually the first one is a video from the Summit) and it was fun to […]

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The End of the Mentoring Experiment

Back in April 2011 Steve Jones and I launched The Mentoring Experiment. We had some ideas and some goals, but truly it was an experiment to see what we might do to drive more mentoring and mentoring relationships. We had some success at the experiments we tried, but in the end we found that it […]

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We’re Giving Away SQLSaturday Orlando Vans!

We’re in full marketing mode here in Orlando, looking for ways to grow attendance for our next SQLSaturday coming up on September 27, 2014. What better way to spark some interest than an over the top post about giving every attendee a free SQLSaturday van? I found this design on Fiverr and for $5 they […]

Read more "We’re Giving Away SQLSaturday Orlando Vans!"

Speaking at MagicPASS Tonight

I’m back at MagicPASS tonight, delivering two presentations – one about credit card security using SQL Server and one about learning plans, both are topics I’m enthusiastic about. It’s a great venue, if you’re in the area hope you can make it.

Read more "Speaking at MagicPASS Tonight"

Building The SQLSaturday Orlando Marketing Plan-Part 14

Quick notes today: Event team likes first flyer (retro) better than the second one (doesn’t have enough why, doesn’t use space well). Both can be tweaked. I’m going to order two more. One to try to get a yet different take on the event, one to trial a seminar flyer (should they be same theme? […]

Read more "Building The SQLSaturday Orlando Marketing Plan-Part 14"

PASS 2014 NomCom Candidates Announced

Eleven candidates for the nomcom this year, details at http://www.sqlpass.org/Elections.aspx. The NomCom campaign will open on June 2 and close on June 6, 2014. Balloting will open on June 3 and close on June 6, 2014. Which does make it a little strange – the names are public, but no “campaigning” until June 2. I’m […]

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How Much Value Would a SQLSaturday Certificate of Completion Have?

Note: Posted May 27, 2014, additions posted May 28, 2014 further down. I think it’s been discussed a time or two, but the idea of issuing certificates of completion for SQLSaturday came up as an idea on how to increase value/attendance at SQLSaturday Orlando this year. The basic idea is to issue a certificate for […]

Read more "How Much Value Would a SQLSaturday Certificate of Completion Have?"

Building The SQLSaturday Orlando Marketing Plan-Part 13

Here is the second of the two flyers I ordered from fiverr.com (see the first one here). The center image is from the event site and is of our venue, Seminole State College. It’s clean, but I think the images don’t add a lot of value. Appreciate any feedback you have on this one.  

Read more "Building The SQLSaturday Orlando Marketing Plan-Part 13"

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